ACADEMY SPORTING + OUTDOORS - “FUN CAN’T LOSE”
AGENCY: McGarrah Jessee
Creative team: Tim Cole + Colin lapin + Chris Barnard + Samuel Weber



Fan’s can enter and become a full-sizeD
3d printed “Mannequin - Fannequin”
winners will be displayed at our stores and stadiums.


We created a “rival towel BBQ cleaning kit”
so you can clean up the competition
while you tailgate.